Affiliate Disclosure

Willows Nottingham is a participant in affiliate marketing programmes with various online casino operators. When you click on links to casinos featured on this website and make a deposit or place a wager, we may earn affiliate commissions at no additional cost to you.

How Our Affiliate Relationships Work

Our website generates revenue through affiliate commissions paid by casino operators whose products we feature. These commissions help us maintain and improve our review service.

Editorial Independence

We want to be absolutely clear: our affiliate relationships do not influence our editorial rankings, reviews, or recommendations. Our casino rankings are determined by our independent evaluation criteria, including safety, game selection, customer service, bonus terms, and user experience. We do not rank casinos higher or lower based on affiliate commission rates.

Identifying Affiliate Links

Links to online casinos on this website are affiliate links. When you see a "Play Now," "Visit Casino," or similar call-to-action button, these are affiliate links that may generate commission for us.

Regulatory Compliance

This disclosure is made in compliance with the Advertising Standards Authority (ASA) Code of Non-broadcast Advertising and Direct & Promotional Marketing (CAP Code) and UK consumer protection regulations. We are committed to transparent advertising practices.

Your Responsibility

You are responsible for understanding the terms and conditions of any casino you choose to play at. We encourage you to gamble responsibly and only with money you can afford to lose. If you have concerns about your gambling, please contact GambleAware or National Gambling Helpline.

Last updated: 2026